Natalie Love

General Manager, Colour Correction, Precision Cutting & Hair Health Specialist

Natalie was trained in Melbourne, Australia, one of the world's most innovative and competitive hair industries, where she developed her vast knowledge of colour theory, advanced cutting techniques, and hair health. She is passionate about creating the perfect blondes, dimensional brunettes, vibrant reds, and complex colour transformations and specialises in fixing mismatched tones, improving hair health to achieve flawless, natural-looking results.

Other than colour, her cutting expertise ensures that every client departs with a personalised style that complements your features, hair texture and lifestyle. She believes that beautiful hair starts with healthy, strong hair, and she approaches colour and cutting in a holistic manner that ensures long-term hair health with every visit.

As General Manager of Edward James, Natalie is a driving force behind the brand's excellence, mentoring the next generation of stylists while ensuring every client's experience is effortless, luxurious, and result-driven. Her unwillingness to settle for anything less than perfection have made her much sought after by her clients seeking incredible hair.

Natalie appointments are coveted—reserve yours at Edward James for expert colour, precise cutting, and hair health solutions that make your look pop.

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Zayde Boeva